Atlantic Meridian EV (AMEV), Ghana’s first end-to-end electrical mobility firm, has appointed broadcaster and media persona Giovani Caleb as its official model ambassador. This can be a deliberate transfer to confidently translate the rising curiosity about EVs within the nation into mass market adoption.
Considered one of Ghana’s most trusted and extensively adopted voices, Giovani now leads AMEV’s mission to make clear, inexpensive electrical mobility a sensible on a regular basis actuality for properties, companies and fleets.
What units AMEV aside is the EV 360. EV 360 is the one ecosystem in Ghana that owns an entire end-to-end electrical expertise, so prospects are by no means left stranded.
Three built-in enterprise strains function as one. A rigorously chosen vary of automobiles on the market tailor-made to Ghana’s roads and budgets, both instantly or by way of financial institution financing. A rising community of charging stations powered by the AMEV Cloud app (on Google Play and App Retailer). This permits drivers to seek out chargers, observe classes, and make funds from their cell phones. It additionally contains licensed after-sales and upkeep operations protecting service, guarantee and real components. In consequence, electrification is straightforward, supported and worry-free.
Why younger Caleb?
There are not any product issues with EVs in Ghana. They’ve belief points. Giovani boasts a uncommon attain, heat and authenticity throughout all generations, from younger aspiring professionals to mainstream household audiences.
Because the face of AMEV, he brings electrical mobility into properties and timelines throughout the nation, turning unfamiliar expertise into an aspirational choice and creating social proof that converts curiosity into possession.
“Giovani will attain the precise viewers we’d like and do it with ‘stunning’ authenticity. This isn’t about celeb, it is about his authenticity. He’ll assist us demystify the expertise, introduce the entire ecosystem from showroom to charger to workshop, and show that electrification is less complicated and smarter than folks assume.” mentioned Ames, Chief Advertising and marketing and Gross sales Officer, Atlantic Meridian EV. Mr. Franklin defined.
“Ghana would not have to attend for the way forward for driving. It is already right here and it is electrical autos. AMEV would not simply put automobiles on the street, we constructed the chargers, apps and providers that assist all our prospects. I am not lending my identify to a model. I am truly supporting a motion, as a result of cleaner, smarter and extra inexpensive mobility is what each Ghanaian deserves,” mentioned Giovani Caleb.
About Atlantic Meridian EV
Atlantic Meridian EV is Ghana’s EV 360 pioneer firm and owns buyer relationships throughout the electrical journey, together with car gross sales, charging stations – AMEV cloud app, after-sales and upkeep.
AMEV is constructing and main Ghana’s electrical mobility ecosystem by integrating all touchpoints into one seamless and inexpensive platform. Atlantic Meridian EV – Plug in to limitless prospects.
