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ALWAYS FRED > Entertainment > Northern musicians deserve more national media attention – Sammy Rasta
Northern musicians deserve more national media attention - Sammy Rasta
Entertainment

Northern musicians deserve more national media attention – Sammy Rasta

June 3, 2026 3 Min Read
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Ghanaian movie director and media character Samuel Owusu Asare (also referred to as Sammy Rasta) has criticized the shortage of consideration given to musicians from the northern area by Ghana’s mainstream media.

In a dialogue on Energy FM, he mentioned it was time for media organizations, particularly these in southern Ghana, to dedicate extra airtime and protection to entertainers from northern Ghana.

His feedback got here within the wake of the huge crowd turnout recorded on the latest live performance of Fancy Gadam and Rudeboy on the Aliu Mahama Sports activities Stadium in Tamale, which attracted 1000’s of music followers from inside and out of doors the northern area. The live performance additional highlighted Tamale’s rising fame as a number one hub for leisure occasions in Ghana.

“Musicians within the northern areas are lively, however we do not give them the identical consideration,” he mentioned.

“The reality is, we’re not being truthful to them, as a result of most of what we talk about about artists shouldn’t be what they requested us to speak about. We choose from the web,” he added.

Sammy Rasta careworn that Ghana’s leisure business shouldn’t seem like Accra-centric.

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“We should always not make the business one-sided and provides the impression that it’s not thought of an enormous deal till an occasion is held in Accra. They’re doing effectively in Ghanaian music and we should always discover time to speak to them. Even whether it is attainable, we should always discuss to them on the telephone,” he additional said.

He mentioned some musicians from northern Ghana outperformed some from the south, regardless of receiving far much less nationwide recognition and media protection.

Latest concert events by Fancy Gadam and Nigerian singer Rudeboy have sparked dialog in regards to the affect and business energy of artistes from the northern area. The occasion stuffed the Allu Mahama Sports activities Stadium and entertained followers all through the evening with performances from a number of Ghanaian artistes and DJs.

Over time, Fancy Gadam has constantly confirmed his means to attract massive crowds along with his tamales. From historic concert events with Sarkodie and Shatta Wale to the album “Dream” live performance, the artiste has constructed a powerful fan base and positioned Tamale as one of the crucial lively live performance locations in Ghana.

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