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ALWAYS FRED > Entertainment > Efia Odo says Ghana’s film industry is wasting talent
Efia Odo
Entertainment

Efia Odo says Ghana’s film industry is wasting talent

May 3, 2026 2 Min Read
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Efia Odo

Actress and TV persona Efia Odo says her appearing expertise has been largely overshadowed by the woes of the Ghanaian movie business, and has as soon as once more referred to as for enhancements within the business by showing in a brand new music video for rapper Sarkodie.

Efia Odo (actual identify Andrea Owusu) appeared within the official video of Sarkodie and singer Kweku Flick’s collaboration “Odo Pa” launched by Success Music on April 30, 2026. Talking at UTV in Accra, she mentioned the position got here naturally and reminded her of what she feels the business is underutilizing.

“I’m an actress and this position was not new to me. It’s unlucky that my appearing profession just isn’t progressing as I would really like. I’m a comic. I can slot in any position that’s given to me. I can do comedy in addition to drama,” she mentioned.

The Ghanaian-American entertainer has appeared in movies corresponding to She Prayed, Apples and Bananas and Repair Us, however lately has been extra concerned in TV internet hosting and social media than in movie roles. She mentioned her versatility as a performer stays untapped as alternatives in Ghanaian movies don’t match the demand for actors trying to construct sustainable careers.

See also  I have been blacklisted in the music industry for 13 years – Seun Kuti

Her feedback add to a long-standing debate inside Ghana’s leisure group in regards to the structural challenges going through the native movie business, together with inconsistent funding, restricted theatrical infrastructure and competitors from overseas content material on streaming platforms.

Odo Pa’s video has obtained widespread consideration since its launch, with viewers praising its cinematic high quality and Efia Odo’s display screen presence as highlights.

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